Selected experience
From digital campaigns to commercial development, explore the practical experience behind Orca Marketing.
Our work
Explore selected experience across digital marketing, advertising, customer communications and commercial development, gained through supporting an established UK automotive business.
Developing and coordinating targeted Mailchimp campaigns for new product launches, vehicle stock and seasonal promotions.
Experience supporting an established marketing operation with an audience of over 13,000 subscribers and approximately 300,000 monthly email sends.
Conceptualised an interactive online vehicle configurator designed to improve the customer purchasing journey.
Researched development partners, supported supplier sourcing and continue to contribute to the project’s ongoing implementation.
Created promotional advertising materials and coordinated marketing activity across Facebook, Instagram and other customer-facing channels.
Supported vehicle-specific advertising, seasonal promotions, short-term sales and product launches, with an emphasis on engaging prospective customers and generating enquiries.
Developed customer-facing brochures, promotional leaflets, product graphics and pricing materials.
Combined structured product information with consistent visual branding and practical features, including QR codes linking customers to available stock and consultation bookings.
Supported fast-moving requirements including new vehicle listings, time-sensitive sales campaigns and promotional activity surrounding campervan and motorhome shows.
Contributed to competitor research, pricing comparisons and market analysis to inform commercial positioning and identify marketing opportunities.
Results & experience
A concise view of the campaign outcomes, channels, audience and development experience that inform Orca’s approach.
Meta campaign performance
Meta campaigns combined purposeful creative, focused audience delivery and purchase tracking to connect campaign activity with measurable sales performance.
Campaign impressions delivered.
People reached through Meta campaigns.
Meta-tracked ROAS on selected sales campaigns.
Figures reflect Meta Ads Manager reporting across a two-week period ending 1 November 2026. Peak ROAS is based on Meta purchase tracking for selected sales campaigns. Results vary by offer, budget, audience, attribution and market conditions.
Subscribers within an email marketing audience supported.
Approximate monthly email sends across the wider marketing operation.
Experience spanning email, social advertising, brochures and promotions.
Concept development, supplier sourcing and implementation support.
The work featured above reflects professional experience contributing to an established UK automotive business, including work undertaken before the establishment of Orca Marketing. Audience figures represent the wider marketing operation supported and are not solely attributable to Orca Marketing.
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